Where your event shows up

Your event page, your brand page, and the public city and style pages under /events.

The three places

  • The event page at parmo.io/@yourbrand/event-name: the link promoters share.
  • Your brand page at parmo.io/@yourbrand, with every upcoming night.
  • The city pages under Events: every open night in a city, and a page per category and genre in that city ("Techno in Köln"). Each flyer carries its reward ("You get"), and a city page can be narrowed to one reward, such as only the guest-list nights.

When it is listed

From the moment you publish until the night ends: an event is public while it is Open or Active. A draft is never shown, and a cancelled or completed event drops off. With no end time set, the night stays listed for twelve hours after it starts.

The city comes from the location you pick when you create the event, and the style pages from its category and genres, so filling those in is what puts the night on the right pages.

Event pages are open to search engines while the event is public. A city or style page is offered to them once it lists at least three upcoming nights; below that it still works for anyone following a link.