Blog
Field notes
What we learn about events, promoters and verified reach, written down.
#guest list
- Guest list marketing works because a spot costs you little and means a lot to a promoter. Here is how to reward promoters with the guest list, grade it by reach and keep the door simple.
For organizersparmoThe Guest List as a Marketing Tool: Rewarding Promoters Without Cash - How to get on a guest list without knowing the DJ: the usual routes compared, and why posting a story for an event you'd go to anyway is the one you can count on.
For promotersparmoHow to Get on the Guest List for Free (What Actually Works) - Club promotion works through people, not ads. Here is how to build a small circle of promoters from your scene, brief them clearly and reward them with guest-list spots so your club night fills up.
For organizersparmoClub Promotion: How to Fill a Club Night Through Word of Mouth - How to become an event promoter without a club contract or a big following: pick the events you like, post one Instagram story and get on the guest list.
For promotersparmoHow to Become an Event Promoter (No Club Contract Needed)